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- Issue #84 | Pharrell’s Louis Vuitton, Leopard Swooshes, and a Seattle Comeback
Issue #84 | Pharrell’s Louis Vuitton, Leopard Swooshes, and a Seattle Comeback
Plus, GQ traces grunge’s comeback from Sub Pop to TikTok
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Supreme x Goodenough x Nike Air Force 1
Supreme x Goodenough x Nike Air Force 1 drops June 5, 2025, uniting Supreme, Goodenough, and Nike in a rare association. The Triple White Air Force 1 is reimagined with leopard-print Swooshes on the side panels, Supreme’s red box logo on the right heel, and Goodenough’s lowercase “g” on the left heel.
The accompanying capsule includes MA-1 bomber jackets, patchwork denim jackets, heavyweight sweaters, and various caps, melding Goodenough’s punk and hip-hop graphics with Supreme’s street sensibility. Founded by Hiroshi Fujiwara in 1990, Goodenough has shaped streetwear, and this marks its first global drop outside Japan in over ten years.
Available exclusively online and in select flagship stores, the limited run is expected to sell out immediately and fuel high resale prices

Pharrell celebrates humanity with Louis Vuitton
Louis Vuitton unveiled its Spring-Summer 2025 Menswear Collection this past week under the creative direction of Pharrell Williams, celebrating, they said, “humanity and cultural diversity”.
The lineup reinterprets the Maison’s heritage leather goods such as the LV Shopper Tote by integrating them into contemporary suiting silhouettes to bridge classic craftsmanship with innovative design. Tailored suits feature detachable pockets inspired by LV’s trunk legacy, while oversized utility vests and cargo trousers nod to functional workwear.
Ready-to-wear staples include linen shirts printed with abstract sculptures and denim jackets embossed with Pharrell’s “Celebrate Humanity” mantra. Accessories range from monogrammed bucket hats to perforated leather sneakers that balance wearability with forward-thinking aesthetics. The campaign, shot at New York’s Nine Orchard Hotel, echoes Pharrell’s downtown sensibility.
Available exclusively at Louis Vuitton boutiques in the U.S., this collection reinforces LV’s position at the intersection of luxury heritage and contemporary streetwear culture.

The Ultimate Guide to Grunge Style—And Why It’s Trending Again in 2025
In GQ, Lisa Felepchuk takes a deep dive into grunge’s big comeback, tracing how a style born in rainy ’90s Seattle is now all over TikTok and runways:
In 1992, The New York Times published a glossary of “grunge slang.” It was presented as a supposedly authentic linguistic tour of Seattle’s then-exploding music scene. The source: Megan Jasper, then a twenty-something employee at Seattle-based Sub Pop Records. The only problem? During the interview, Jasper made up all of the words on the spot.
“I thought we’d just start laughing,” she tells GQ from her West Seattle home. “It got more absurd with every word.” The reporter didn’t catch on. Cob nobbler (a loser), bound-and-hagged (staying in on a weekend), wack slacks (ripped jeans), plats (platform shoes). The paper ran 14 of her fake slang phrases in their entirety. It was Jasper’s mom who called her to say, “Honey, you’re in the Times.”
Read the full piece over on GQ.

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Madewell Fatigue Shorts in Garment-Dyed Cotton Twill $88
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